Wicked Sista Digital Marketing Case Study
Learn how Wicked Sista doubled eCommerce transactions and improved advertising ROAS with campaigns managed by our digital marketing agency.
Before engaging with Zib, Wicked Sista relied upon their retail distributors for sales. An Australian-owned and designed company born in 2003, Wicked Sista began with a large, fashionable range of cosmetic bags. With an ever-expanding range of designs and accessories, it was time to focus on building online presence and accelerating digital sales.
Wicked Sista started with us in late September 2019, and kicked off with all three services. At the time, they weren’t ranking on page one for any keywords, nor were they running paid advertising on Google or social media. In the November/December period of 2019, we achieved a 5.5 ROAS for Google Ads. Page one SEO rankings soon followed.
*Note: the COVID-19 pandemic has not been kind to travel product-related industries. Any size, any sector, our specialist team can achieve great results for you.
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